The story of the Rate Drop Rebate pilot, including key milestones, successes, dilemmas, insights and lessons learned. The Rate Drop Rebate was a unique partnership that brought SCP together with financial institutions, publicly funded employment service providers and the Government to reduce unfair barriers to employment and help grow the province’s small and mid-sized businesses.
“We were trying to market a product called ‘community hiring’ through a channel – banks and credit unions – that had never marketed a product like this before, to a customer base – small- and medium-sized businesses – who had never done community hiring before. We knew no matter how carefully and thoughtfully we designed this, it would not work seamlessly on the first try.”
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